Case Study
Online Education Platform – UK Wide
Challenge: 14,000 unconverted leads from free course signups
Implementation: Re-engagement drip campaign via Email with dynamic content
Result: 1,720 course purchases
Revenue Generated: £258,000
ROI: 9x
Testimonial: “The messaging felt personal, not automated. That’s why it worked.”
B2B SaaS Company – Birmingham
Challenge: Dormant trial users who never upgraded
Implementation: WhatsApp-first engagement, then follow-up Email for demo bookings
Result: 180 demos, 41 closed annual contracts
Revenue Generated: £225,000 ARR
ROI: 11x
Testimonial: “Ficient AI gave our sales team a second pipeline, without lifting a finger.”
Financial Services Firm – Leeds
Challenge: 5,000 unresponsive leads post-webinar series
Implementation: Time-sensitive SMS and WhatsApp nudges
Result: 289 booked consultations, 73 new clients
Revenue Generated: £146,000
ROI: 6x
Testimonial: “We were skeptical, but the ROI proved itself quickly.”
